Story Book Event

Storybook is a fundraising and awareness event organized by Reach Out & Read, a Kansas City–based nonprofit dedicated to empowering families with young children through shared reading, guided by pediatric clinicians. The event highlights the importance of reading aloud as a tool for nurturing early childhood development.

A comprehensive event map was designed to guide families through the various activity areas, accompanied by a cohesive signage system to support wayfinding throughout the venue. The visual language of the signs was intentionally playful—drawing inspiration from children’s love of bright, engaging colors. Sign shapes were influenced by early learning icons such as books and pencils, reinforcing the theme in a way that felt both functional and fun.